Predator Energy Drink, the flagship energy brand under Coca-Cola Beverages Africa (CCBA), today unveiled its latest innovation, Predator Mango, to the Ugandan market. This exciting new addition to the Predator portfolio offers a refreshing blend of energy and mango flavor, further cementing the brand’s presence as a dominant player in Uganda’s energy drink sector.
At an impressive launch event held at the Munyonyo Common Wealth Resort, Predator Mango was introduced with flair, as company executives celebrated the product’s potential to energize and captivate Ugandan consumers. Melkamu Abebe, General Manager of Coca-Cola Beverages Uganda (CCBU), expressed his confidence in the new flavor:
“We launched Predator Mango to meet the growing demand for diverse flavors in the energy drink category. We are confident that this exciting mango flavor will not only energize but also excite our loyal consumers, as we continue to deliver high-quality products at affordable prices.”
Predator Energy’s launch of the new mango flavor also comes amid the brand’s partnership with English Premier League giants, Chelsea Football Club, where Predator Energy serves as the club’s Official Energy Drink and Hydration Partner. This global partnership offers Predator Energy a unique platform to connect with Chelsea’s international fanbase, while enhancing its visibility across multiple digital and physical channels.
Rodney Sacks, Chairman and Co-CEO of Monster Energy Company, emphasized the importance of the collaboration:
“We are proud and excited to be announcing our partnership between Predator Energy and Chelsea Football Club. With the club’s truly global and passionate fanbase, we look forward to unlocking great fan experiences for our consumers across the world.” Predator Mango is now available at an affordable price of 2,000 UGX in outlets nationwide, offering consumers a vibrant, energy-packed beverage designed to invigorate and satisfy.
More in Uganda – https://www.youtube.com/watch?v=eT1X9bTTH6A
